The GSMA represents the interests of mobile operators worldwide. Spanning more than 220 countries, the GSMA unites nearly 800 of the world's mobile operators with more than 230 companies in the broader mobile ecosystem, including handset makers, software companies, equipment providers and Internet companies, as well as organisations in industry sectors such as financial services, healthcare, media, transport and utilities. The GSMA also produces industry-leading events such as the Mobile World Congress and Mobile Asia Expo.
Why the hype for m-agriculture?
Organised by: GSMA
Mobile technology is receiving significant attention from the development sector. In the agricultural sector, it is been regarded as an important and efficient new channel for agricultural extension services. There is no doubt that the potential for mobile technology in agriculture is huge and mostly unexploited. Despite the increasing hype about the potential of mobile technology in the agriculture space, key concerns regarding its reach, effectiveness, efficiency and sustainability are yet to be addressed. These issues are significant for the effective harnessing of mobile technology for agricultural development. This panel session is designed to attempt to address some of these issues by providing practical applications of mobile technology in agriculture in different countries. The panel will focus on topics like the state of mobile technology application in agriculture; who is doing what, who is winning – the farmers, the app developers, the donors, the value added service (VAS) providers, Mobile Network Operators (MNOs); the scaling up and sustainability of mobile agriculture initiatives; examples from successful pilots and financially sustainable models. Organizations such as GSMA, CAB International, the Bill and Melinda Gates Foundation, USAID and AGRA will provide practical experiences in support of the session.
Sessions Keynote
Keynote of the session is Patricia Amira
Director, Mandala Ltd
Director and pan-African talk show host of 'The Patricia Show'. My role involves content ideas, scripting, editorial, creating strategic partnerships, production team management, creative input towards look, feel and character of the show as well as being host.
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Presentations
Pourquoi tout ce tapage ?
Le secteur de l'agriculture mobile a connu une croissance énorme ces dernières années, avec un large éventail de services et de produits mobiles désormais à la disposition du monde agricole. Les opérateurs de téléphonie mobile et bien d'autres reconnaissent l’opportunité, largement inexploitée, que représentent les zones rurales ; les témoignages de succès sont de plus en plus nombreux et l'industrie mAgri ne peut que continuer de croître.
Organization : GSMA
Speaker
Paul Kukubo
CEO at East Africa Exchange
Speaker
Michael Nkonu
Agriculture Programme Specialist for the mAgri Programme, GSMA
Passage à une plus grande échelle et durabilité
Il y a bien trop peu d'applications TIC liées à l'agriculture qui soient durables, sans bénéficier du financement permanent d'un bailleur de fonds, et qui aient été véritablement étendues pour toucher les millions de paysans pauvres qui pourraient en bénéficier. Les leçons que l'USAID tire de son expérience dans la conception et la mise en œuvre de deux partenariats public-privé associés aux TIC pour l'agriculture seront partagées.
Organization : USAID
The United States has a long history of extending a helping hand to people overseas struggling to make a better life. It is a history that both reflects the American people's compassion and support of human dignity as well as advances U.S. foreign policy interests.
Speaker
Judith Payne
e-Business Advisor, United State Agency for International Development (USAID)
Stratégies pour un accès croissant à la fois à la technologie et à un contenu utile
Fournir des informations qui à la fois soient très pertinentes et puissent se traduire en actions est un principe essentiel pour rendre un service mobile consultatif qui ait de la valeur pour les agriculteurs, et impulser ainsi son adoption. Cela signifie créer du contenu hautement localisé, en phase avec les calendriers et les marchés agricoles régionaux, et le présenter dans la langue appropriée au travers d’un support adéquat.
Organization : CABI
CABI has scientific research, publishing and international development at its core.
We improve people’s lives by solving problems in agriculture and the environment. Together with our members we address issues of global concern, such as food security and climate change.
By generating and increasing access to scientific knowledge, and delivering change through development projects we work to improve crop yields, combat agricultural pests and microbial diseases, protect biodiversity and safeguard the environment, which enables the world’s poorest communities to feed themselves.
CABI is a not-for-profit organization. Uniquely, and unlike other publishers, we use our profits to support rural development projects that go some way to helping the world’s poorest people to grow more, lose less and improve their livelihoods.
http://www.cabi.org/
http://cabiblog.typepad.com/hand_picked/
http://blog.plantwise.org/
Speaker
Phil Abrahams
Strategic Business Development Director, CAB International (CABI)
Qui est gagnant ?
Améliorer l'accès à des services de conseil est essentiel pour réussir la Révolution verte de l'Afrique. Du fait des coûts toujours plus bas et de l'omniprésence des TIC, telles que les téléphones mobiles et les réseaux requis pour les connecter, de nouvelles voies s'ouvrent, offrant des informations essentielles aux agriculteurs, pêcheurs, petits négociants et hommes et femmes d’affaires. De fait, c'est une situation gagnant-gagnant pout tous.
Organization : Alliance for Green Revolution in Africa (AGRA)
AGRA works to achieve a food secure and prosperous Africa through the promotion of rapid, sustainable agricultural growth based on smallholder farmers. Smallholders the majority women produce most of Africa's food, and do so with minimal resources and little government support. AGRA aims to ensure that smallholders have what they need to succeed: good seeds and healthy soils; access to markets, information, financing, storage and transport; and policies that provide them with comprehensive support. Through developing Africa's high-potential breadbasket areas, while also boosting farm productivity across more challenging environments, AGRA works to transform smallholder agriculture into a highly productive, efficient, sustainable and competitive system, while also protecting the environment.
http://www.agra.org/
Speaker
Bashir Jama
Programme Director, Alliance for Green Revolution in Africa (AGRA)
Accès, infrastructure, réseau, pénétration du marché
L'explosion des téléphones mobiles a mis les réseaux à rude épreuve et la qualité est très faible. Il y a désormais environ 6,835 millions de cartes SIM utilisées dans le monde et 1 million de nouvelles cartes sont mises en service chaque mois. Ethiopia Telecom a annoncé un accord sur 3 ans avec Huawei et ZTE pour développer un réseau 3G dans les zones urbaines et rurales – avec l'ambition de couvrir 70 % du territoire et de servir 40 millions d'abonnés d'ici à 2015.
Organization : Bill and Melinda Gates Foundation (BMGF)
WHATEVER THE CONDITIONS OF PEOPLE'S LIVES, WHEREVER THEY LIVE, HOWEVER THEY LIVE, WE ALL SHARE THE SAME DREAMS. MELINDA GATES
We seek to unlock the possibility inside every individual. We see equal value in all lives. And so we are dedicated to improving the quality of life for individuals around the world. From the education of students in Chicago, to the health of a young mother in Nigeria, we are catalysts of human promise everywhere.
http://www.gatesfoundation.org/
http://www.impatientoptimists.org/
Speaker
David Bergvinson
Organisé par
Partnaires
